THE VALUE OF FUSION:

Integration as a strategic success factor

Success stories and the importance of cooperation in economic relations between Italy and China

Date: March, 22, 2018

Palazzo Clerici – Milan

 

The conference focuses on the interactions between Italian and Chinese companies at the time of the revival of the Silk Road, a new season of globalization and the transition of the Chinese economy to internal consumption and quality. The challenge of the coming decades will be to combine Italian excellence and quality with the production needs and consumption in China.  The event aims to presente and tell cases of success and collaboration between Italian and Chinese realities.

It is proposed to go deeper scenarios and characteristics useful to understand the value of the “fusion” between an Italian industrial soul and a Chinese one.

PROGRAM

9.3010.00 Registration of participants and welcome coffee

10.00-10.30 Institutional greetings

  • Ettore Francesco Sequi Italian Ambassador to China (In videoconference from Beijing)
  • Li Shaofeng Commercial Consul of the Consulate of the People’s Republic of China in Milan
  • Margherita Barberis General manager of the Italy – China Foundation

10.30 – 10.40 Starting of work and welcome greeting by Kerry Logistics (Thomas Blank: Managing director Kerry Europe)

10.40 – 10.50 Economic political framework of China (Filippo Fasulo, Italy China Foundation)

10-50 – 11.30 First Panel: Success stories of integration between Italian and Chinese companies

Participate:

  • Sunny Liu, Director of Supply Chain ZTE
  • Alessandro Canese, Ad TUVIA ITALIA
  • Kelvin Chong, KERRY LOGISTICS Director IFF Greater China
  • Alfredo Cerciello, President of NORDMECCANICA Machinery Shanghai.

 11:30-12:25 Second Panel: The economic opportunities in China for Italian companies          

Participate:

 

  • Matteo Fenaroli, Ad INNEXT
  • Roberto Cuneo, Head of International Promotion FEDERLEGNO ARREDO
  • Alberto Nicolai, Responsabile Marketing UCIMU

 

Moderator: Mariangela Pira CNBC Italy-Milano Finanza

Conclusions: Thomas Blank, Ad KERRY EUROPE

12.25 12.40 Q&A

12.40 Light lunch buffet

To register for the event click here

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